The 3 key takeaways
- Volkswagen Group plans to transform its Seat brand into a micro-mobility platform, focusing on electric scooters, rental services, and vehicle sharing, while preparing its Cupra offshoot for a U.S. launch.
- The company will invest 10 billion euros ($10.9 billion) to turn Seat’s facilities in Spain into a European EV hub, leading the development of small electric models across VW Group brands.
- Cupra aims to sell a range of electric vehicles in the U.S. to compete with brands like Tesla, requiring a local manufacturing facility and targeting 500,000 annual sales in the mid-term.
Source: https://europe.autonews.com/automakers/vw-will-turn-mass-market-brand-seat-mobility-unit